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The Firm

Innovative Lawyering & Advocacy.

For the protection and promotion of African sport, culture, talent and enterprise.

01 Our Philosophy

SNOLEGAL is more than just a firm, it’s an incubator for progressive ideas. We believe in innovative lawyering and advocacy for meaningful impact. We lead with practical industry knowledge but encourage curiosity in order to provide cutting-edge services.
We are of our time while also being well ahead of our time by pioneering business models which we believe are the future of legal practice.
We’re not afraid of experimenting and coming up with solutions for both ourselves and for our clients.
In order to build a sustainable practice we choose to inspire instead of inhibit our team members. The firm commits to help nurture their individual brands and expertise while simultaneously providing opportunities to bring their work and ideas to our clients and to the marketplace.

02 Practice Areas

Our practitioners share a common thread; they are unconventional. They have wide-ranging interests beyond law but are keen on developing emerging and cutting-edge areas of practice which are inter-connected like:
Sports Law, Interactive Entertainment, Intellectual Property, Publishing, Digital Media, Fashion Law, Beauty Law, Art Law, Food Law, Hospitality Law, Consumer Law, Anti-Doping Litigation, Disability Sports, Advertising Law, Anti-Counterfeiting, Technology Law and Alternative Disputes Resolution.

03 Who we Serve

We identify prospects who are genuinely interested in working with us and then create value for them. Our work and interventions lead to ease in doing business, provide access to meaningful monetization opportunities, contribute to growth of talent, creation of new Intellectual Property, and increase in brand value. We focus on serving those operating in:

  • Sports Sector (Players/Athletes, Federations, Clubs, Agents, Academies,
  • Leagues, Tournaments, Data Companies, Betting firms, Journalists, Broadcasters)
  • Creative Enterprises (Film, Theater, Music, Literature, Art, Photography, Fashion)
  • Consumer Industries (Food, Beverage, Beauty, Advertising, E-Commerce, Anti-Counterfeiting)
  • Hospitality (Restaurants, Bars, Leisure, Hotel, Travel, Tourism)
  • Alternative Dispute Resolution (Negotiation, Mediation, Arbitration)

04 How we Work

We understand that the sports, creative and consumer industries are tough territories to inhabit, and we know that government bodies and the legal industry use complex systems and language which can be intimidating. This is why we provide legal ease for our clients by navigating through all the complexities, bureaucracies and chaos on their behalf so that they can instead focus on what matters most – staying in their zones of genius and excelling in their chosen field of sports, creativity or business.
We give forensic levels of attention to each client. We make an assessment of how much work needs to be done and the time frame for completion and then charge fees proportional to the value we provide.

THE FIRM

01 Our Philosophy

SNOLEGAL is more than just a firm, it’s an incubator for progressive ideas. We believe in innovative lawyering and advocacy for meaningful impact. We lead with practical industry knowledge but encourage curiosity in order to provide cutting-edge services.
We are of our time while also being well ahead of our time by pioneering business models which we believe are the future of legal practice.
We’re not afraid of experimenting and coming up with solutions for both ourselves and for our clients.
In order to build a sustainable practice we choose to inspire instead of inhibit our team members. The firm commits to help nurture their individual brands and expertise while simultaneously providing opportunities to bring their work and ideas to our clients and to the marketplace.

02 Practice Areas

Our practitioners share a common thread; they are unconventional. They have wide-ranging interests beyond law but are keen on developing emerging and cutting-edge areas of practice which are inter-connected like:
Sports Law, Interactive Entertainment, Intellectual Property, Publishing, Digital Media, Fashion Law, Beauty Law, Art Law, Food Law, Hospitality Law, Consumer Law, Anti-Doping Litigation, Disability Sports, Advertising Law, Anti-Counterfeiting, Technology Law and Alternative Disputes Resolution.

03 Who we Serve

We identify prospects who are genuinely interested in working with us and then create value for them. Our work and interventions lead to ease in doing business, provide access to meaningful monetization opportunities, contribute to growth of talent, creation of new Intellectual Property, and increase in brand value. We focus on serving those operating in:

  • Sports Sector (Players/Athletes, Federations, Clubs, Agents, Academies,
  • Leagues, Tournaments, Data Companies, Betting firms, Journalists, Broadcasters)
  • Creative Enterprises (Film, Theater, Music, Literature, Art, Photography, Fashion)
  • Consumer Industries (Food, Beverage, Beauty, Advertising, E-Commerce, Anti-Counterfeiting)
  • Hospitality (Restaurants, Bars, Leisure, Hotel, Travel, Tourism)
  • Alternative Dispute Resolution (Negotiation, Mediation, Arbitration)

04 How we Work

We understand that the sports, creative and consumer industries are tough territories to inhabit, and we know that government bodies and the legal industry use complex systems and language which can be intimidating. This is why we provide legal ease for our clients by navigating through all the complexities, bureaucracies and chaos on their behalf so that they can instead focus on what matters most – staying in their zones of genius and excelling in their chosen field of sports, creativity or business.
We give forensic levels of attention to each client. We make an assessment of how much work needs to be done and the time frame for completion and then charge fees proportional to the value we provide.

THE FIRM
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